The mobile games market is competitive, and install volume alone does not define success. FMF develops advertising strategies designed to attract relevant players, measure post-install behavior and improve acquisition efficiency over time.
We combine paid user acquisition, app-store optimization, creative testing and analytics. The exact channel mix depends on the game genre, target markets, monetization model, platform, retention profile and available budget.
We can support studios, publishers, startups and established companies launching a new title, entering additional markets or improving an existing acquisition programme. The service can be adapted for casual, midcore and other mobile game categories after an initial product review.
We study the product, store pages, monetization, retention and current acquisition results.
We define target player groups, markets, channels, budgets and key performance indicators.
We develop hypotheses around gameplay, characters, progression, rewards and player motivations.
We coordinate install attribution and valuable post-install events with your technical team.
We test creative and audience combinations across selected platforms.
We evaluate cost per install together with retention, purchases, ad revenue or other meaningful events.
We increase investment only when data supports sustainable growth.
A project may include a mobile acquisition specialist, ASO specialist, analyst, project manager, copywriter, designer and motion designer. We coordinate technical measurement requirements with your developers or analytics provider.
FMF does not use artificial reviews, purchased installs or other manipulative ranking schemes. These approaches can produce low-quality users and may violate store or advertising-platform policies. We focus on compliant acquisition and long-term product growth.
Install volume, store rankings and revenue cannot be guaranteed. Outcomes depend on the game, creative, competition, market, retention, monetization, measurement and budget.
Share your game, target markets and current performance data. We will identify the main acquisition opportunities and prepare a tailored testing plan.
Southeast Asia's largest international hospital, Bumrungrad International Hospital, located in Bangkok
SEO optimization of Bumrungrad International Hospital website
Biggest wedding portal in India
Placed the portal in the TOP-3 in terms of traffic in India
One of the largest wedding portals in Thailand
Placed the portal in the TOP-1 in visibility and increased organic traffic by 27 times
Leave a request and we will put together a presentation with relevant cases for your project
info@fmf.co.th
(+66) 097-034-6625
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